Saturday 27 August 2011

the story of bottled water with Annie Leonard


"How manufactured demand pushes what we don't need and destroys what we need most"



Bottled water VS tap water: in the city of Cleveland, research has found that fiji branded water in fact contains lower quality and higher costs rates-(costing 2000X more money than tap) than Cleveland's tap water. However the companies of bottled water suggests that they are just meeting their demands. This relates to 'manufactured demand':
-Seducing us: with pictures of beautiful untouched scenery
-Scaring us: by convincing us that tap water is not safe
-Misleading us: that bottled water is the way to go and beating out the competition of tap water



the process of manufacturing bottled water through extraction and production causes damage and many pollutants to the environment making drinkable tap water undrinkable. Its takes oil to   manufacture these bottled water which is enough to fuel 1 million cars a year. As a result a disposal 80% in land fills, incinerators were burned releasing toxic fumes. for those bottles that are recycled they are shipped to India and left in dumps of piles, where some of them are downcycled into lower products which end up at the dump later. 


A billion of the population in other third world countries do not have no access to clean water, so the solution is to for us who are privileged to have safe water around and stop drinking from tap water, this also protect our wallets at the restaurants and sustaining the environment as we buy the refillable bottles. with the amount of money we save we can invest for a public water infrastructure and placing more drinking fountains in public areas and boycotting the bottled water industry, demanding safe water for all.

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